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June 2012 Sales Conference Call

Toyota, Lexus and Scion dealers sold 177,795 vehicles in June, an increase of 60.3 percent on a volume basis from last year. Midway through 2012, TMS sales have moved past the one million mark — something we didn’t accomplish until mid-August of last year — up more than 230,000 units and nearly 28.7 percent for the first six months. The industry as a whole should be up about 22 percent in June from year ago levels, with light vehicle sales of 1.28 million.

That’s the industry’s third best month since August 2008 and the best June in five years, dating back to 2007. As expected, sales are down slightly from May, which is typically one of the industry’s best sales month of the year. However, we see the June seasonally adjusted annual rate climbing back above 14 million, to about 14.1 million vehicles.

For the first six months of 2012 that puts the SAAR at 14.3 million and we expect the industry to maintain that pace through the end of the year. As a result, we are adjusting our mid-year 2012 projection to 14.3 million, quite a jump from our 13.5 forecast of just six months ago. For the Toyota Division, June sales of 157,773 are up 57-and-a-half percent. And as we’ve been forecasting, fleet sales returned to normal levels for the month.

After meeting our back obligations to fleet buyers during the first five months of the year, fleet sales accounted for just 8.7 percent of our mix in June. In fact, Toyota was the number one retail brand for the fourth consecutive month. Camry led the way, with sales of more than 32,000 units, up 50 percent from last year. The Prius family turned in another strong month with sales up 340 percent, 19,150 units. And Corolla continues to benefit from an improved inventory situation, up about 40 percent, although we could probably be selling even more if we had them.

June saw the national launch of the Scion FR-S, one of the most highly anticipated new models in our history. We sold nearly 2,700 FR-S models and it’s pretty much in a sold-out position. The FR-S is helping bring buyers into dealerships and every Scion model showed a June increase, with total Scion sales of 8,400 units, up more than 143 percent for the month. And light trucks are benefitting from stable gas prices with total sales up nearly 40 percent. RAV4 set a new record for the month of June, with sales of more than 15,000, up 66 percent, as it continues to respond to improved inventories.

Tacoma sales are up nearly 46 percent, and Tundra is up more than 30 percent. Toyota Certified Used Vehicle sales also set a June record, with sales of about 28,700. Halfway through the year, Toyota Division sales of 937,964 units are up nearly 30 percent. New and updated models are the driving force behind the first-half increase. Camry, with sales of nearly 215,000, is up 45 percent for the year and has stretched its margin to more than 50,000 units as the best-selling car in America. And the Prius family has posted a first-half sales gain of more than 90 percent.

Source: http://pressroom.toyota.com/releases/june+2012+sales+conference+call.htm


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